Irish Australian Chamber of Commerce
Building a consistent brand across events, programs and communications.

The Irish Australian Chamber of Commerce connects professionals and businesses across Australia and Ireland. As a member, I’ve worked closely with the Chamber to develop and deliver visual communications across its major events, member programs and initiatives.

My role has been to build on the established identity and create a more consistent, contemporary visual language — one that can flex across everything from national events and corporate presentations to program materials, publications and social media.

Client
Irish Australian Chamber of Commerce

Sector
Business Development

Services
Creative Direction
Brand & Campaign Design
Event Graphics
Print & Publications
Social Media

Bringing St Patrick’s Day to life

The Chamber’s marquee St Patrick’s Day events are held annually across Melbourne, Sydney, Brisbane and Perth, bringing together members, sponsors and the wider Irish Australian business community.

I work across the design and delivery of the events, developing the visual communications and collateral required to create a consistent experience across each city — from event promotion and digital communications through to presentations, signage and supporting material on the day.

A kindred network of member programs

The Chamber delivers a wide range of professional development and networking programs, including Business Mentoring, Emerald Leadership and Kindred Networks.

I helped develop a cohesive visual approach for these initiatives, bringing each program into line with the refined Chamber brand while giving it enough individuality to stand on its own. The resulting system extends across program identities, presentations, workbooks, digital communications and promotional material.

Business Leaders’ Boardroom Lunch

The Business Leaders’ Boardroom Lunch is one of the Chamber’s key executive initiatives, bringing together a small group of senior business leaders for conversation, connection and shared insight.

I created a distinctive visual treatment for the series within the broader Chamber identity, providing a consistent framework for event promotion, speaker communications and supporting collateral.