Now more than ever,
design isn’t just visual
— it’s interactive,
intelligent, and alive.
We’re going from building static brand identities to developing brand entities that speak, evolve and support businesses. And by utilising the right tools we can make that future more creative, more intelligent, and more human-centred than ever before.
Citizen By AI
Custom GPT
Let’s find clarity in who you are—and how your brand reflects it.
Built on OpenAI’s technology, a conversational guide that combines design thinking and brand direction to help you see your work more clearly. Not just an assistant, but a reflective partner for exploring brand, purpose, and identity.
Citizen (Chat Bot)
A design-minded guide that helps you explore branding, identity, and creative questions – while reflecting on how AI can support your work.
Data informs, technology scales,
and AI accelerates, but
Brands are built by people.
